If you use social media such as YouTube, Facebook, or Instagram, you will often see some people promoting different goods or services. Earlier the promotion of goods and services was done only by film actors or actresses and sportspersons but now common people have also started doing this kind of publicity. They are called ‘social influencers’ or social influencers.
That is, a social influencer is one who makes a stronghold in a particular area and is followed by millions of people. People appreciate his words.
Choosing a Social Media Platform
To become a social influencer, you must first choose a better social media platform. When choosing a platform, keep in mind that you want to bring some kind of content to your fans. If you want to create video content then YouTube is better for you and if you want to connect with people through short videos and photos then Instagram is good. Apart from this, if you write better or comment well then Facebook, Blog and Twitter are good platforms
Increase fan base
After selecting a social media platform, you have to increase the number of your followers. To increase the number of fans, your content should be such that other people will like it. Let them discover something new, something different after seeing your content. When viewing your content will give people something to learn, understand or know they will engage with you and may ask other people to join as well.
To increase the number of fans on the account of a social media platform, it is necessary that you focus on a single area or topic. By doing this, people seeking information about that area or topic will easily connect with you. In the beginning, few people may join you but after continuously providing better content and having some patience, your fans will start increasing.
Gradually your fan numbers will increase. When the number of your fans will increase to a limit, some social media platforms provide you some money. For example, with one thousand subscribers and four thousand hours of video views on a YouTube channel, you can join the partnership program with YouTube. Along with this, companies producing services and goods will automatically come to you to promote their products.
How much money the companies coming for promotion will provide you depends on the number of your fans and the quality of your content. This money can range from a few thousand to several lakh rupees. Many people in India are not only earning money by using social media platforms but now they are famous in other countries as well as in the country. So what are you waiting for, start working on your plan to become a social influencer today?
Presentation: Sushil Raghav